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ENVISION

Developing Food And Beverage Concepts to Suit the Next Great Spaces

F+B Therapy develops food and beverage concepts from ideation to implementation. We create value for properties providing amenities for residence, staff and attracting visitors. Whether it is a fast and casual juice bar in the lobby of an apartment complex or a full blown cafe in a co-working space, we can get you there.

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EXPERIENCE: About Us
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F+B Therapy is food + beverage consulting at its best. We formed F+B Therapy from our desire to share the wealth of knowledge and experience we have accumulated in the food + beverage industry.

We challenge ourselves to make an impact through implementing positive work environments, forward thinking solutions and sustainable business models. We will continue to teach, learn and grow with our customers.

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Working with agricultural products means we rely on the health of the planet to continue enjoying our foods, beverages and businesses. We believe forming a sustainable business means we must take the earth into account at each stage of our process.



Therapy can mean asking for consulting improving your services, products or operations. Therapy can mean gaining peace of mind knowing you're doing the right thing for your business. Therapy can mean, letting us take care of you. 

EXPERIENCE: Welcome

HAUTÉ CAFÉ

When internationally renowned fashion designer Marcell Von Berlin requested F+B Therapy create a bespoke cafe in their high-end clothing store on Melrose in Los Angeles, Jake Leonti simply asked one question, "will you be upset if the cafe gets more attention than the cloths?"

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EXPERIENCE: About
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PRODUCT LAUNCH

When tasked with creating and launching a new product for twenty year old brand in over 600 locations, Jake Leonti couldn't wait to dive in. 
From sourcing production partners to product formulation, QC standards, marketing strategy, copy writing and logistical roll-out, Jake was in his element and the launch was a huge success.

EXPERIENCE: About
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FOOD + BEVERAGE THERAPY

a podcast

A podcast for coffee people.

EXPERIENCE: About

EXPAND

Accelerate the growth of your business using our tools and expertise in coffee shops, training and design. 

At F+B Therapy, we believe you should always invest in your most valuable asset, yourself.

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EXPERIENCE: About
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ELEVATE

Building your brand together

elevate the perception of your company in the eyes of your customers and prospective customers. 
Let's tell your story through images, words, culture and actions.

EXPERIENCE: About

CREATING AN EXPERIENCE

When the New York Coffee Festival was looking to draw a crowd they asked F+B Therapy to take over the education program. Jake booked top speakers, and created the Sensory Experience (the single most popular feature of the show)

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EXPERIENCE: About

EDITORIAL

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VIDEO PRODUCTION

F+B Therapy brings a unique understanding to the kitchen, cafe, hotel and farm environment which makes us ideal content creators for your brand videos and commercials.

EXPERIENCE: Text
La Colombe Coffee shop / cafe New York City
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La Colombe Coffee shop / cafe New York City

La Colombe Coffee company video promoting the popular brand with a rare look into their cafes and secrets to their enormous success. Directed by Jake Leonti - Founder and CEO of F+B Therapy https://www.fnbtherapy.com/ Jake is an expert in food and beverage with a focus on coffee importing, roasting, and product development. F+B Therapy have created other videos for food and beverage including some with star chefs like Paul Liebrandt https://www.youtube.com/watch?v=hDTnUHwk3_c F+B Therapy also shares free insights and information in their online magazine: https://fnbtherapy.wordpress.com/ Follow us an find out what the pros know about food and beverage and coffee!
Chef Paul Liebrandt Artist Alchemist food styling
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Chef Paul Liebrandt Artist Alchemist food styling

Trailer for a documentary series we pitched about haute cuisine chef Paul Liebrandt and molecular gastronomy. Directed by Jake Leonti (founder and CEO of F+B Therapy) - the series never got picked up however we sold the footage to a successful documentary called A Matter of Taste Directed by Sally Rowe: https://www.youtube.com/watch?v=_HfTQAuJpPk We speak with more chefs in our free online magazine, F+B Magazine: https://fnbtherapy.wordpress.com/ We also work with great chefs to create inspiring menus and a variety of solutions for cafes, restaurants and hotel business through our consulting firm: F+B Therapy: https://www.fnbtherapy.com/
EXPERIENCE: Videos

SUBSCRIBE

Listen to stories, insights, tips and strategies from the most successful people in the coffee business.

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EXPERIENCE: Contact
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